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Lafley\uff09\u5728\u8f9b\u8f9b\u90a3\u63d0\u7684\u5bb6\u4e2d\u5c0f\u4e66\u623f\u5899\u4e0a\uff0c\u6709\u4e00\u5e45\u4e00\u4e2a\u4eba\u6df1\u9677\u5728\u8718\u86db\u7f51\u4e2d\u7684\u753b\u3002\u800c\u5f532000\u5e746\u6708\uff0c\u96f7\u5bcc\u793c\u63a5\u8fc7\u516c\u53f8CEO\u804c\u4f4d\u7684\u65f6\u5019\uff0c\u4ed6\u9762\u4e34\u7684\u6b63\u662f\u4e00\u5f20\u5371\u673a\u91cd\u91cd\u7684\u7f51\u3002<\/SPAN> \u56e0\u4e3a\u4e0a\u4e16\u7eaa90\u5e74\u4ee3\u5b9d\u6d01\u5b9e\u65bd\u7684\u5e76\u8d2d\u5192\u8fdb\u4e3b\u4e49\uff0c\u80a1\u7968\u4e0b\u8dcc\u5f88\u5389\u5bb3\u30022000\u5e74\uff0c\u6295\u8d44\u8005\u56de\u62a5\u7387\u4e0b\u964d\u4e8635%\u3002\u5982\u4f55\u8ba9\u516c\u53f8\u7ee7\u7eed\u589e\u957f\uff0c\u662f\u4e00\u4e2a\u65f6\u523b\u76d8\u65cb\u5728\u96f7\u5bcc\u793c\u5934\u8111\u4e2d\u7684\u95ee\u9898\u3002<\/SPAN> \u867d\u7136\u73b0\u5728\u96f7\u5bcc\u793c\u4f9d\u65e7\u4e3a\u516c\u53f8\u8d8a\u5927\u589e\u957f\u8d8a\u96be\u7684\u95ee\u9898\u82e6\u607c\u7740\uff0c\u4f46\u5b9d\u6d01\u5df2\u626d\u8f6c\u9893\u52bf\uff0c\u4f53\u73b0\u4e86\u53e6\u4e00\u79cd\u6c14\u52bf\uff1a\u53bb\u5e741\u6708\u6536\u8d2d\u5409\u5217\u540e\uff0c\u8fd9\u4e2a169\u5e74\u7684\u53e4\u8001\u516c\u53f8\u4e00\u591c\u4e4b\u95f4\u89c4\u6a21\u589e\u5927\u4e8620%\uff0c\u6210\u4e3a\u5168\u7403\u6700\u5927\u7684\u5bb6\u5c45\u7528\u54c1\u548c\u4e2a\u4eba\u62a4\u7406\u4f01\u4e1a\uff0c\u5176\u8fb9\u9645\u5229\u6da6\u548c\u80a1\u7968\u4ef7\u683c\u8fdc\u8fdc\u8981\u9ad8\u4e8e\u540c\u884c\u4e1a\u7684\u5176\u5b83\u4f01\u4e1a\u3002<\/SPAN> \u56e0\u96f7\u5bcc\u793c\u5728\u63a5\u638cCEO\u76846\u5e74\u4e2d\uff0c\u81f4\u529b\u4e8e\u670d\u52a1\u6d88\u8d39\u8005\u7684\u627f\u8bfa\uff0c\u4ece\u800c\u91cd\u65b0\u5524\u8d77\u5b9d\u6d01\u4e00\u5ea6\u5728\u4e0a\u4e16\u7eaa90\u5e74\u4ee3\u66fe\u5931\u53bb\u7684\u751f\u673a\u4e0e\u6d3b\u529b\uff0c\u4ed6\u88abChief Executive\u6742\u5fd7\u8bc4\u4e3a2006\u5e74\u5ea6CEO\u3002\u4e5f\u5728\u4eca\u5e74\uff0c\u5b9d\u6d01\u88ab\u300a\u7ecf\u6d4e\u5b66\u5bb6\u300b4\u6708\u53f7\u9009\u4e3a\u4e16\u754c\u6700\u53d7\u5c0a\u656c\u4f01\u4e1a\uff0c\u4f4d\u5217\u7b2c\u4e09\u3002<\/SPAN> \u6574\u987f\u9ad8\u7ba1\u961f\u4f0d<\/B><\/SPAN> \u5c3d\u7ba1\u5b9d\u6d01\u7684\u4eba\u624d\u7b56\u7565\u4e00\u5411\u4e3a\u4e1a\u754c\u6240\u63a8\u5d07\uff0c\u4f46\u96f7\u5bcc\u793c\u4e0a\u4efb\u540e\u4e0d\u4e45\uff0c\u5c31\u5bf9\u4eba\u529b\u8d44\u6e90\u8fdb\u884c\u4e86\u524d\u6240\u672a\u6709\u7684\u5927\u52a8\u4f5c\u3002\u57281999\u5e74\u4efb\u547d\u768435\u4f4d\u96c6\u56e2\u9ad8\u7ea7\u5b98\u5458\u4e2d\uff0c\u96f7\u5bcc\u793c\u66ff\u6362\u4e86\u5176\u4e2d\u8d85\u8fc7\u4e00\u534a\u7684\u4eba\uff0c\u8d85\u8fc7\u5b9d\u6d01\u5386\u53f2\u4e0a\u4efb\u4f55\u4e00\u4f4dCEO\u6362\u4eba\u7684\u6bd4\u4f8b\u3002\u5230\u4eca\u5929\uff0c\u539f\u6765\u7684\u4eba\u4e2d\u53ea\u5269\u4e0b10\u4f4d\u3002<\/SPAN> \u540c\u65f6\uff0c\u96f7\u5bcc\u793c\u8fd8\u5021\u5bfc\u9ad8\u7ba1\u56e2\u961f\u6765\u6e90\u5730\u7684\u591a\u6837\u5316\u3002\u57282005\u5e74\u5ea6\u62a5\u544a\u4e2d\u5217\u51fa\u768444\u4f4d\u5168\u7403\u9ad8\u7ea7\u5b98\u5458\u540d\u5355\u4e2d\uff0c\u670922\u4f4d\u51fa\u751f\u4e8e\u7f8e\u56fd\u4e4b\u5916\u7684\u5730\u533a\u3002\u540c\u6837\u662f\u8fd944\u4f4d\u9ad8\u7ba1\u4e2d\u670939\u4f4d\u63a5\u53d7\u8fc7\u8de8\u56fd\u4efb\u547d\uff0c\u8fd9\u79cd\u65b9\u6cd5\u4e5f\u63a8\u53ca\u5230\u4e2d\u5c42\u7ba1\u7406\u8005\u3002\u6bd4\u5982\uff0c\u4e00\u4e2a\u7ecf\u7406\u5982\u679c\u8981\u63a5\u7ba1\u4fc4\u7f57\u65af\u7684\u9ad8\u7ea7\u8d22\u52a1\u804c\u4f4d\uff0c\u53ef\u80fd\u5fc5\u987b\u5148\u5230\u82f1\u56fd\u5de5\u4f5c\u51e0\u5e74\uff0c\u5728\u4e00\u4e2a\u66f4\u52a0\u7ed3\u6784\u5316\u548c\u590d\u6742\u7684\u5e02\u573a\u4e2d\u7ecf\u53d7\u953b\u70bc\u3002\u96f7\u5bcc\u793c\u529b\u56fe\u8ba9\u5b9d\u6d01\u672a\u6765\u7684\u9886\u5bfc\u8005\u5728\u5404\u79cd\u4e0d\u540c\u7684\u5e02\u573a\u548c\u6587\u5316\u4e2d\u7ecf\u53d7\u6253\u78e8\uff0c\u201c\u8fd9\u6837\u505a\u7684\u597d\u5904\u662f\u521b\u9020\u4e86\u672a\u6765\u9002\u5e94\u5168\u7403\u5316\u3001\u62e5\u6709\u5e73\u7b49\u89c6\u91ce\u7684\u9886\u5bfc\u5c42\uff0c\u8ba9\u4ed6\u4eec\u4e0d\u4f1a\u4ea7\u751f\u79cd\u65cf\u4e3b\u4e49\u3002\u201d\u7f8e\u4e16\u4eba\u529b\u8d44\u6e90\u987e\u95ee\u673a\u6784\u5168\u7403\u5408\u4f19\u4ebaGareth Williams\u5bf9\u6b64\u8bc4\u4ef7\u8bf4\u3002<\/SPAN> \u6b64\u5916\uff0c\u5728\u4eba\u5458\u63d0\u62d4\u65b9\u9762\uff0c\u96f7\u5bcc\u793c\u4e5f\u6709\u8fc7\u4eba\u4e4b\u4e3e\u3002\u4ed6\u8df3\u8fc7\u4e8678\u4f4d\u6709\u8f83\u9ad8\u8d44\u5386\u7684\u603b\u7ecf\u7406\uff0c\u4efb\u547d42\u5c81\u7684\u5fb7\u73c0\u62c9\u00b7\u4ea8\u52d2\u5854\uff08Deborah A. Henretta\uff09\u51fa\u4efb\u5317\u7f8e\u5e7c\u513f\u4fdd\u5065\u54c1\u5206\u90e8\u7684\u8d1f\u8d23\u4eba\u3002\u96f7\u5bcc\u793c\u8fd8\u5b89\u6392\u5927\u91cf\u5973\u6027\u5458\u5de5\u8fdb\u5165\u7ba1\u7406\u9ad8\u5c42\u3002\u57281999\u5e74\uff0c\u9ad8\u7ea7\u7ba1\u7406\u56e2\u961f\u4e2d\u53ea\u67093\u4f4d\u7531\u96f7\u5bcc\u793c\u4efb\u547d\u7684\u5973\u6027\u30022005\u5e74\uff0c\u6570\u91cf\u589e\u52a0\u4e86\u4e00\u500d\u3002\u5f53\u7136\uff0c\u5bf9\u4e8e\u4e00\u5bb6\u6709\u5c06\u8fd1\u4e00\u534a\u7684\u4ea7\u54c1\u9500\u552e\u90fd\u6765\u81ea\u4e8e\u201c\u7f8e\u5bb9\u54c1\u548c\u5065\u5eb7\u54c1\u201d\u7684\u516c\u53f8\u6765\u8bb2\uff0c\u572844\u4f4d\u9ad8\u7ba1\u4e2d\uff0c 6\u4f4d\u5973\u6027\u6240\u5360\u7684\u6bd4\u4f8b\u4ecd\u7136\u592a\u5c11\uff0c\u5b9d\u6d01\u4ecd\u662f\u7537\u4eba\u9886\u5730\u3002<\/SPAN> \u4eba\u529b\u8d44\u6e90\u8c03\u6574\u4e0a\u7684\u5927\u624b\u7b14\u5e76\u672a\u8ba9\u96f7\u5bcc\u793c\u53d7\u5230\u975e\u8bae\uff0c\u8fd9\u662f\u56e0\u4e3a\u4ed6\u968f\u65f6\u90fd\u5bf9\u516c\u53f8\u7684\u7ba1\u7406\u961f\u4f0d\u73b0\u72b6\u4e86\u7136\u4e8e\u80f8\u3002\u6bcf\u4e2a\u5468\u65e5\u665a\u4e0a\uff0c\u96f7\u5bcc\u793c\u65e2\u6ca1\u6709\u9080\u8bf7\u8d1f\u8d23\u516c\u53f8\u7684CFO\uff0c\u4e5f\u6ca1\u9080\u8bf7\u8d1f\u8d23\u5e02\u573a\u8425\u9500\u7684\u603b\u88c1\uff0c\u66f4\u6ca1\u6709\u4efb\u4f55\u670b\u53cb\uff0c\u4ed6\u53ea\u4f1a\u89c1\u96c6\u56e2\u7684\u4eba\u529b\u8d44\u6e90\u603b\u88c1\u7406\u67e5\u5fb7\u00b7\u5b89\u6258\u4e07\uff08Richard L. Antoine\uff09\uff0c\u9605\u8bfb\u5e76\u4eb2\u81ea\u5ba1\u6279\u516c\u53f8200\u540d\u9ad8\u7ea7\u603b\u88c1\u7684\u5de5\u4f5c\u4e1a\u7ee9\u62a5\u544a\u3002<\/SPAN> 2003\u5e74\u7684\u6bcd\u4eb2\u8282\uff0c\u96f7\u5bcc\u793c\u548c\u5b89\u6258\u4e07\u53c8\u4e00\u6b21\u5750\u5728\u4ed6\u8f9b\u8f9b\u90a3\u63d0\u5bb6\u4e2d\u7684\u9910\u5385\u91cc\uff0c\u5bf9\u90a3\u540d\u5df2\u7ecf\u53d6\u5f97\u663e\u8457\u6210\u7ee9\u4f46\u6ca1\u6709\u8fbe\u5230\u9884\u671f\u76ee\u6807\u7684\u7ecf\u7406\u5b58\u5728\u7684\u95ee\u9898\u8fdb\u884c\u8be6\u7ec6\u7684\u5206\u6790\u3002\u201c\u6211\u4eec\u5e94\u8be5\u628a\u4ed6\u653e\u5728\u4e00\u4e2a\u80fd\u5145\u5206\u53d1\u6325\u5176\u624d\u80fd\u7684\u5c97\u4f4d\u3002\u201d\u96f7\u5bcc\u793c\u8bf4\u7740\u4ece\u6905\u5b50\u4e2d\u7ad9\u8d77\u6765\uff0c\u8d70\u5230\u5b89\u6258\u4e07\u8eab\u8fb9\uff0c\u5e76\u6ce8\u89c6\u7740\u90a3\u5f20\u5b9d\u6d01\u516c\u53f8\u76847\u7ea7\u7ba1\u7406\u7ed3\u6784\u56fe\uff0c\u4ed6\u6307\u7740\u5176\u4e2d\u7684\u4e00\u7ec4\u56e2\u961f\u8bf4\uff1a\u201c\u5728\u516c\u53f8\u7684\u4e2d\u5c42\u4e2d\uff0c\u8fd9\u4e00\u7ec4\u4e0d\u8db3\u591f\u5f3a\u5927\u3002\u4ed6\u4eec\u6ca1\u6709\u611f\u89c9\u5230\u6d88\u8d39\u8005\u7684\u70ed\u5207\u9700\u6c42\u3002\u201d<\/SPAN> \u4e1a\u52a1\u8868\u73b0\u5e76\u4e0d\u53ea\u662f\u5b9d\u6d01\u8bc4\u4f30\u7ecf\u7406\u7ea7\u5458\u5de5\u7684\u552f\u4e00\u6807\u51c6\uff0c\u96f7\u5bcc\u793c\u8fd8\u8981\u6c42\u4ed6\u4eec\u80a9\u8d1f\u53d1\u5c55\u7ec4\u7ec7\u7684\u8d23\u4efb\uff0c\u5e76\u5c06\u5176\u4f5c\u4e3a\u7ee9\u6548\u8003\u6838\u4e4b\u4e00\u3002\u6b64\u5916\uff0c\u5b9d\u6d01\u5efa\u7acb\u4e86\u4e00\u4e2a\u540d\u4e3a\u201c\u4eba\u624d\u57f9\u80b2\u7cfb\u7edf\u201d\u7684\u7535\u8111\u8d44\u6599\u5e93\uff0c\u91cc\u9762\u50a8\u5b58\u4e863000\u540d\u9876\u5c16\u4e3b\u7ba1\u7684\u540d\u5b57\u53ca\u4e2a\u4eba\u7684\u8be6\u7ec6\u80cc\u666f\u8d44\u6599\uff0c\u8be5\u7cfb\u7edf\u88ab\u7528\u6765\u534f\u52a9\u786e\u8ba4\u54ea\u4e2a\u4eba\u6700\u9002\u5408\u586b\u8865\u54ea\u4e2a\u804c\u4f4d\u7a7a\u7f3a\u3002\u201c\u6211\u6240\u505a\u7684\u4e8b\uff0c\u6ca1\u6709\u4e00\u4ef6\u6bd4\u534f\u52a9\u57f9\u80b2\u51fa\u5176\u4ed6\u9886\u5bfc\u4eba\u66f4\u5177\u957f\u671f\u7684\u5f71\u54cd\u529b\u3002\u201d <\/SPAN> \u5728Chief Executive\u6742\u5fd7\u7684\u201c\u9886\u5bfc\u4eba\u7684\u6700\u4f73\u6447\u7bee\u201d\u6392\u540d\u8bc4\u9009\u4e2d\uff0c\u5b9d\u6d01\u6392\u5728\u7b2c\u4e00\u4f4d\u3002\u96f7\u5bcc\u793c\u4f30\u8ba1\u81ea\u5df1\u82b1\u4e86\u4e09\u5206\u4e4b\u4e00\u5230\u4e8c\u5206\u4e4b\u4e00\u7684\u65f6\u95f4\u5728\u9886\u5bfc\u529b\u57f9\u517b\u4e0a\u3002\u5b9d\u6d01\u7684\u6240\u6709\u5458\u5de5\u90fd\u6709\u6210\u4e3a\u660e\u65e5\u6267\u884c\u957f\u7684\u53ef\u80fd\uff0c\u4e00\u4e2a\u4eba\u4ece\u8fdb\u5165\u5b9d\u6d01\u5f00\u59cb\u5c31\u53d7\u5230\u5168\u9762\u6027\u7684\u5ba1\u6838\u3002<\/SPAN> \u5b9d\u6d01\u4e5f\u5e0c\u671b\u5728\u96f7\u5bcc\u793c\u5f15\u9000\u65f6\uff0c\u786e\u4fdd\u4e00\u6b21\u5929\u8863\u65e0\u7f1d\u7684\u6743\u529b\u79fb\u4ea4\uff0c\u56e0\u800c\u8fd1\u671f\u5ba3\u5e03\u518d\u4efb\u547d\u4e24\u4f4d\u526f\u8463\u4e8b\u957f\uff0c\u5f62\u6210\u4e863\u4eba\u526f\u8463\u4e8b\u957f\u7684\u5c40\u9762\uff0c\u8463\u4e8b\u957f\u7ee7\u4efb\u8005\u5f88\u53ef\u80fd\u4f1a\u4ece\u8fd93\u4eba\u4e2d\u9009\u51fa\u3002<\/SPAN> \u6253\u9020\u521b\u65b0\u6587\u5316 <\/B><\/SPAN> \u96f7\u5bcc\u793c\u8fd8\u529b\u56fe\u6539\u53d8\u8fc7\u53bb\u7ba1\u7406\u56e2\u961f\u4e2d\u7684\u4fdd\u5b88\u4f5c\u98ce\uff0c\u518d\u9020\u4e86\u4f01\u4e1a\u6587\u5316\uff0c\u91cd\u65b0\u71c3\u8d77\u4e86\u5b9d\u6d01\u7684\u521b\u65b0\u7cbe\u795e\uff0c\u6700\u7ec8\u628a\u5b9d\u6d01\u4ece\u4e00\u5bb6\u58a8\u5b88\u6210\u89c4\u3001\u5185\u5411\u578b\u7684\u516c\u53f8\u8f6c\u53d8\u4e3a\u4e00\u5bb6\u66f4\u52a0\u5f00\u653e\u3001\u5916\u5411\u578b\u7684\u516c\u53f8\u3002<\/SPAN> \u4efb\u671f\u4e4b\u521d\u768490\u81f3100\u5929\u5185\uff0c\u96f7\u5bcc\u793c\u4eb2\u81ea\u4e0e\u5b9d\u6d01\u7684\u5458\u5de5\u3001\u5ba2\u6237\u3001\u4f9b\u5e94\u5546\u4ea4\u8c08\u3002\u4ed6\u53d1\u73b0\u5728\u5458\u5de5\u7684\u884c\u4e3a\u4e2d\u7f3a\u4e4f\u6307\u5bfc\u6027\u548c\u65b9\u5411\u6027\u3002\u201c\u6211\u4eec\u6709\u6770\u51fa\u7684\u4eba\uff0c\u4ed6\u4eec\u611f\u89c9\u6bcf\u5929\u90fd\u6709\u5f88\u591a\u4e8b\u60c5\u8981\u505a\uff0c\u4f46\u53c8\u4e0d\u786e\u5b9a\u8fd9\u4e9b\u4e8b\u4f1a\u5e26\u6765\u4ec0\u4e48\u53d8\u5316\u3002\u73b0\u5728\u7684\u95ee\u9898\u662f\u6211\u4eec\u8d44\u91d1\u6295\u5165\u8fc7\u591a\u3001\u5bf9\u7814\u53d1\u7684\u6295\u5165\u8fc7\u591a\u3002\u201d\u96f7\u5bcc\u793c\u8bf4\u3002<\/SPAN> 2001\u5e74\uff0c\u96f7\u5bcc\u793c\u8bbe\u7f6e\u4e86\u4e00\u4e2a\u65b0\u804c\u4f4d\uff1a\u8bbe\u8ba1\u3001\u521b\u65b0\u548c\u6218\u7565\u526f\u603b\u88c1\uff0c\u753153\u5c81\u7684Claudia B. 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