{"id":7384,"date":"2009-04-05T08:15:05","date_gmt":"2009-04-05T00:15:05","guid":{"rendered":"http:\/\/www.dadicdk.com\/2009\/04\/05\/%e5%88%9b%e6%80%9d%e4%b9%8b%e9%81%93-16\/"},"modified":"2009-04-05T08:15:05","modified_gmt":"2009-04-05T00:15:05","slug":"%e5%88%9b%e6%80%9d%e4%b9%8b%e9%81%93-16","status":"publish","type":"post","link":"http:\/\/www.dadicdk.com\/?p=7384","title":{"rendered":"\u5907\u5fd8\u5f55\uff08OGSM)"},"content":{"rendered":"<p><DIV><B><I><U><\/U><\/I><\/B>&nbsp;<\/DIV><br \/>\n<DIV>O&#8211;objectives \u4ee3\u8868\u76ee\u7684 G&#8211;goal \u4ee3\u8868\u5177\u4f53\u7ec6\u5316\u7684\u76ee\u6807 S&#8211;strategy \u8868\u793a\u884c\u52a8\u7b56\u7565 M&#8211;measurement \u8868\u793a\u8861\u91cf\u6307\u6807\u53ca\u884c\u52a8\u65b9\u6848&nbsp; <\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV>\u4e00\uff0e\u5236\u5b9aOGSM\u7684\u8981\u70b9&nbsp; <\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV>\u3000\u30001 \u4f60\u7684\u57fa\u672c\u76ee\u7684\u662f\u4fdd\u8bc1\u4e0a\u7ea7\u7684\u76ee\u6807\u7684\u5b9e\u73b0\uff0c\u5f53\u7136\u8fd8\u53ef\u4ee5\u6709\u81ea\u5df1\u8ba4\u4e3a\u91cd\u8981\u7684\uff1b&nbsp; <\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV>\u3000\u30002 \u4f60\u7684G\u5e94\u662f\u4f60O\u7684\u66f4\u7ec6\u5316\u3001\u66f4\u7cbe\u786e\u5316\u7684\u63cf\u8ff0\uff0c\u76ee\u6807\u662f\u5c3d\u91cf\u53ef\u4ee5\u8f7b\u677e\u8003\u91cf\u7684\uff0cG\u548cO\u4e4b\u95f4\u5e94\u6709\u5fc5\u8981\u6027\u548c\u5fc5\u5b9a\u6027\u7684\u5173\u7cfb\uff1b&nbsp; <\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV>\u3000\u30003 \u5236\u5b9aS\u65f6\uff0c\u6211\u4eec\u5f80\u5f80\u4f1a\u628a\u6709\u5229\u4e8eG\u5b9e\u73b0\u7684\u4e3e\u63aa\u4e00\u4e94\u4e00\u5341\u5730\u642c\u51fa\u6765\uff0c\u8fd9\u662f\u4e0d\u5bf9\u7684\u2014\u2014\u56e0\u4e3a\uff0c\u4f60\u7684\u8d44\u6e90\u662f\u6709\u9650\u7684\uff0c\u4f60\u65e0\u6cd5\u628a\u6709\u7528\u7684\u4e3e\u63aa\u4e00\u4e00\u5b9e\u73b0\uff0c\u4f60\u5fc5\u987b\u627e\u5230\u5e2e\u52a9\u4f60\u8fbe\u6210G\u7684\u6700\u6709ROI\u7684\u4e00\u7fa4\u4e3e\u63aa\uff01\u6240\u8c13\u7b56\u7565\uff0c\u5c31\u662f\u91cd\u70b9\u4e00\u4e9b\uff0c\u653e\u5f03\u4e00\u4e9b\uff1b&nbsp; <\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV>\u3000\u30004 \u4f60\u7684S\u548cG\u4e4b\u95f4\uff0c\u540c\u6837\u5e94\u5177\u5907\u5fc5\u7136\u6027\u548c\u5fc5\u8981\u6027\u7684\u5173\u7cfb\uff1b&nbsp; <\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV>\u3000\u30005 \u6700\u540e\u626a\u5fc3\u95ee\u95ee\u81ea\u5df1\uff0c\u8fd9\u6837\u505a\u4e00\u5b9a\u53ef\u4ee5\u5b9e\u73b0\u76ee\u7684\u5417\uff1f\u53ef\u884c\u5417\uff1f&nbsp; <\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV>6 Measurement\uff1a\u5c31\u662f\u4ec0\u4e48\u4eba\u5728\u4ec0\u4e48\u65f6\u95f4\u8fbe\u6210\u4e86\u4ec0\u4e48\u7ed3\u679c\u3002M\u7684\u76ee\u7684\u5728\u4e8e\u901a\u8fc7\u5b9a\u671f\u8003\u91cf\uff0c\u53ca\u65f6\u68c0\u8ba8\u548c\u8c03\u6574\uff1b&nbsp; <\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV>\u4e8c\uff0e OGSM\u5c31\u662f\u4e00\u79cd\u65b9\u6cd5,&nbsp; \u662f\u5b9d\u6d01\u516c\u53f8\u559c\u6b22\u7528\u7684\u4e00\u79cd\u601d\u8003\u65b9\u6cd5.&nbsp;<\/DIV><br \/>\n<DIV>A\u3001\u76ee\u7684\u3001\u76ee\u6807\u3001\u7b56\u7565\u3001\u8861\u91cf (Object, Goal, Strategy, Measure, OGSM)<\/DIV><br \/>\n<DIV>1. \u603b\u8ff0<BR>OGSM(\u76ee\u6807\u3001\u76ee\u6807\u3001\u7b56\u7565\u3001\u8861\u91cf)\u7cfb\u7edf\u5bf9\u4e8e\u6574\u4e2a\u7ec4\u7ec7\u6765\u8bf4\uff0c\u662f\u4f20\u8fbe\u5b83\u8981\u8fbe\u5230\u4ec0\u4e48\u4fe1\u606f\u7684\u6700\u57fa\u672c\u7684\u65b9\u6cd5\u3002<\/DIV><br \/>\n<DIV>2. \u5b9a\u4e49<\/DIV><br \/>\n<DIV>a. \u76ee\u7684\uff1a\u76ee\u7684\u662f\u6307\u4f60\u60f3\u5b8c\u6210\u7684\u201c\u5927\u6982\u4ec0\u4e48\u201d\u7684\u4e00\u4e2a\u63cf\u8ff0\uff0c\u5e76\u4e0d\u4e00\u5b9a\u8981\u6839\u636e\u7ec6\u8282\u6216\u65f6\u95f4\u53bb\u4f5c\u89c4\u5b9a\u3002<BR>\u201c\u76ee\u7684\u201d\u7684\u4f8b\u5b50\u5982\uff1a\u589e\u5927\u5e02\u573a\u5360\u6709\u7387\u3001\u4fc3\u8fdb\u5c0f\u5e97\u5206\u9500\u3001\u66f4\u5e38\u53bb\u8bbf\u95ee\u5927\u5e97<\/DIV><br \/>\n<DIV>b. \u76ee\u6807\uff1a\u76ee\u6807\u662f\u201c\u5177\u4f53\u4ec0\u4e48\u201d\u7684\u4e00\u4e2a\u63cf\u8ff0\uff0c\u5b83\u9700\u8981\u7cbe\u786e\u5230\u65f6\u95f4\u548c\u6570\u5b57\u3002<BR>\u201c\u76ee\u6807\u201d\u7684\u4f8b\u5b50\uff1a<BR>\u4fc3\u8fdb\u5c0f\u5e97\u5206\u9500 \u5728\u8d22\u653f\u5e74\u5ea6\u6211\u4eec\u516c\u53f8\u6240\u6709\u4ea7\u54c1\u7684\u5206\u9500\u91cf\u9700\u8fbe\u523060%\uff08\u5bf9\u6bd4\u76ee\u524d\u768430%\u6765\u8bf4\uff09<\/DIV><br \/>\n<DIV>c. \u7b56\u7565\uff1a\u7b56\u7565\u662f\u201c\u5927\u6982\u5982\u4f55\u201d\u7684\u4e00\u4e2a\u63cf\u8ff0\u3002\u5b83\u89e3\u91ca\u4e86\u4f60\u6240\u9009\u62e9\u53bb\u505a\u7684\u8fbe\u5230\u76ee\u6807\u7684\u4e8b\u60c5\u3002<BR>\u5982\uff1a\u589e\u52a0\u4fc3\u9500\u4ee5\u5efa\u7acb\u5206\u9500\uff0c\u6211\u4eec\u4f1a\u589e\u52a0\u66f4\u591a\u7531\u6307\u5b9a\u7684\u5206\u9500\u5546\u8986\u76d6\u7684\u5546\u5e97 \u6211\u4eec\u4f1a\u589e\u52a0\u5e73\u5747\u65e5\u8bbf\u95ee\u91cf\u4ee5\u63d0\u9ad8\u8986\u76d6\u80fd\u529b<\/DIV><br \/>\n<DIV>d. \u8861\u91cf\uff1a\u8861\u91cf\u662f\u6307\u7528\u4e8e\u8861\u91cf\u4f60\u7684\u7b56\u7565\u80fd\u5426\u8fbe\u5230\u4f60\u6240\u5efa\u7acb\u7684\u76ee\u6807\u548c\u6570\u5b57\u76ee\u6807\u3002<\/DIV><br \/>\n<DIV>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV><B>\u4e09\uff0e\u76ee\u7684<\/B><B><\/B><\/DIV><br \/>\n<DIV>1.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; \u6b64\u5907\u5fd8\u5f55(OGSM) \u662f\u7b26\u5408\u8ba1\u5212\u3001\u6267\u884c\u3001\u63a7\u5236\u4e09\u5faa\u73af\u7cbe\u795e\u7684\u3002<\/DIV><br \/>\n<DIV>2.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; \u63a8\u52a8\u5907\u5fd8\u5f55(OGSM)\u7684\u76ee\u7684\u5728\u4e8e\u63d0\u9ad8\u751f\u4ea7\u529b\uff08\u65b9\u5411\u4e0e\u6548\u7387\uff09\uff0c\u4e0d\u662f\u8017\u65f6\u95f4\u5728\u5f04\u4e66\u9762\u4f5c\u4e1a\uff1b\u6b64\u7cbe\u795e\u5982\u4f55\u628a\u63e1\u5728\u4e8e\u4e2a\u4eba\u4e0e\u4e3b\u7ba1\u3002<\/DIV><br \/>\n<DIV>3.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; \u5907\u5fd8\u5f55(OGSM) \u662f\u4e3b\u7ba1\u3001\u540c\u4e8b\u3001\u4e13\u5bb6\u95f4\u6c9f\u901a\u7684\u4e3b\u8981\u7ba1\u9053\uff0c\u662f\u9879\u8111\u529b\u63a5\u529b\uff0c\u6709\u597d\u7684\u601d\u8def\uff0c\u5c06\u6709\u5e2e\u52a9\u81ea\u5df1\u884c\u52a8\u4e0e\u7ee9\u6548<\/DIV><br \/>\n<DIV>4.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; \u5907\u5fd8\u5f55(OGSM) \u7684\u5168\u9762\u6709\u6548\u5e94\u7528\uff0c\u53ef\u4ee5\u6210\u4e3a\u4e2a\u4eba\u53ca\u516c\u53f8\u7684\u6838\u5fc3\u7ade\u4e89\u529b<\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV><B>\u56db\uff0e<\/B><B> <\/B><B>\u8fc7\u7a0b\u8981\u6c42<\/B><B><\/B><\/DIV><br \/>\n<DIV>1\uff0e&nbsp; \u8981\u771f\u6b63\u6709\u597d\u7684\u65b0\u601d\u8def\uff0c\u5e73\u5e38\u591a\u7528\u5c0f\u7b14\u8bb0\u672c\uff0c\u591a\u8bb0\u5f55\u597d\u7684\u521b\u610f<\/DIV><br \/>\n<DIV>2\uff0e \u4e3b\u7ba1\u5bf9\u547d\u9898\u4e0e\u5907\u5fd8\u5f55(OGSM) \u8981\u91cd\u89c6\uff0c\u6bcf\u67081\u300115 \u65e5\u8981\u5ba1\u67e5\u547d\u9898\u662f\u5426\u8981\u589e\u51cf\uff0c\u5e76\u5bf9\u6bcf\u4efd\u5907\u5fd8\u5f55\u4f5c\u8981\u6c42\uff0c\u5e0c\u671b\u7ecf\u8fc7\u6539\u5584\u6bcf\u7bc7\u7686\u80fd\u5728 90 \u5206\u4ee5\u4e0a<\/DIV><br \/>\n<DIV>3\uff0e&nbsp; \u4ed6\u4eba\u4fee\u6539\u8fc7\u7684\u5907\u5fd8\u5f55(OGSM)\uff0c \u5e94\u8be5\u5c3d\u91cf 3\u5929\u5185\u5c31\u81ea\u5df1\u518d\u4fee\u6539\u8fc7\uff0c\u5e76\u518d mail\u7ed9\u5bf9\u65b9\uff0c\u901a\u8fc7\u540e\u518d mail\u7ed9\u90e8\u95e8\u76f8\u5173\u4eba\u5458<\/DIV><br \/>\n<DIV>4\uff0e&nbsp; \u5404\u90e8\u95e8\u7684\u5907\u5fd8\u5f55\u4e0e\u547d\u9898\u5e94\u8fdb\u4e00\u6b65\u63a8\u52a8\uff0c\u4e14\u4e3b\u7ba1\u5e94\u5728\u63d0\u51fa\u547d\u9898\u4e0e\u5907\u5fd8\u5f55\u521d\u671f\u5c31\u4e0e\u8d1f\u8d23\u4eba\u8ba8\u8bba\u65b9\u5411\u6027\u3001\u6b63\u786e\u6027\uff0c\u4ee5\u514d\u505a\u767d\u5de5\u3002<\/DIV><br \/>\n<DIV>5\uff0e&nbsp; \u5907\u5fd8\u5f55(OGSM) \u7684\u7cbe\u795e\uff0c\u5728\u4e8e\u957f\u671f\u4e0d\u65ad\u4fee\u6539\uff0c\u8ba9\u4f5c\u6cd5\u66f4\u5b8c\u5584\uff1b\u6240\u4ee5\u5176\u4e0d\u662f\u4e00\u6b21\u6027\u7684\u601d\u8def<\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV>\u4e94\uff0e\u5e94\u6709\u5fc3\u6001<\/DIV><br \/>\n<DIV>1\u3002\u82e5\u5907\u5fd8\u5f55(OGSM) \u7684\u76ee\u7684\u53ea\u662f\u7ed9\u4e0a\u7ea7\u770b\u7684\uff0c\u90a3\u4e00\u5b9a\u662f\u4e0d\u597d\u7684\u5907\u5fd8\u5f55\uff1b\u662f\u4e3a\u7ee9\u6548\u800c\u5199\u7684\uff0c\u81ea\u5df1\u53ca\u4e3b\u7ba1\u5e94\u628a\u5176\u5f53\u4f5c\u5de5\u4f5c\u65b9\u5411\u7684\u4f9d\u5faa\uff0c\u800c\u4e0d\u662f\u53ea\u5f53\u7eb8\u4e0a\u4f5c\u4e1a&nbsp;\u6765\u5bf9\u5f85<\/DIV><br \/>\n<DIV>2\u3002\u4e0a\u7ea7\u662f\u65e0\u6cd5\u5168\u90e8\u5373\u65f6\u4fee\u6539\u6240\u6709\u7684\u5907\u5fd8\u5f55(OGSM) \uff0c\u90a3\u4e9b\u662f\u5df2\u5171\u8bc6\u7684\uff0c\u5c31\u5e94\u8be5\u5148\u53bb\u6267\u884c\uff0c\u800c\u4e0d\u662f\u7b49\u5f85\u5b8c\u6574\u7684\u5907\u5fd8\u5f55\u624d\u6267\u884c<BR>\u4eba\u4e0d\u662f\u60f3\u597d\u601d\u8def\u518d\u4e66\u9762\u5316\uff0c\u800c\u662f\u8fb9\u4e66\u9762\u5316\u624d\u80fd\u8fb9\u7406\u6e05\u601d\u8def; \u4e0d\u662f\u60f3\u597d\u4e86, \u624d\u53bb\u5199 ; \u662f\u5199\u597d\u4e86, \u601d\u8def\u624d\u6e05\u695a ; \u5373\u4e0d\u540c\u610f\u4e0d\u5199\u800c\u80fd\u601d\u8def\u6e05\u695a\u8fd9\u56de\u4e8b.<\/DIV><br \/>\n<DIV>3\uff0e&nbsp; \u4e0d\u662f\u81ea\u5df1\u6587\u7b14\u4e0d\u597d, \u662f\u601d\u8def\u4e0d\u6e05\u695a; \u5199\u5907\u5fd8\u5f55(OGSM) \u4e0d\u9700\u8981\u6587\u7b14<\/DIV><br \/>\n<DIV>4\uff0e&nbsp; \u5907\u5fd8\u5f55(OGSM) \u7684\u64b0\u5199\u4e00\u5b9a\u662f\u597d\u5904\u4f18\u4e8e\u7f3a\u70b9\u7684\uff0c\u8bf7\u5927\u5bb6\u53ea\u80fd\u9075\u5b88\u6b64\u7a0b\u5e8f<BR>a. \u5bb9\u6613\u8fbe\u6210\u6574\u4f53\u4eba\u5458\u7684\u5171\u8bc6\uff0c\u5426\u5219\u4f1a\u8bae\u9891\u7387\u5c06\u589e\u52a0 4 \u500d\u4ee5\u4e0a<BR>b. \u8ba4\u4e3a\u4f1a\u4ea7\u751f 1\/2 \u7684\u65f6\u95f4\u5728\u5f04\u6587\u4e66, \u8fd9\u662f\u8bef\u89e3\uff1b\u6bcf\u4eba\u6700\u591a 7 \u7bc7\uff0c\u6bcf\u7bc7\u6700\u591a 1,000 \u5b57\uff1b\u53ea\u662f\u57287\uff0c000 \u5b57\u91cc\u628a\u5176\u4fee\u6539\u4e3a\u53ef\u7528\u6027\u7684\u601d\u8def\uff0c\u4e0d\u53ef\u80fd\u8981\u82b1\u90a3\u4e48\u591a\u65f6\u95f4\u7684\u3002<\/DIV><br \/>\n<DIV>c. \u4e0d\u662f\u5bf9\u5916\u754c\u5199\u62a5\u544a\uff0c\u6240\u4ee5\u524d\u8a00\u3001\u5047\u5b9a\u4e8b\u9879\u7686\u4e0d\u7528\u53bb\u5199\uff1b\u53c2\u4e0e\u6b64\u5907\u5fd8\u5f55(OGSM) \u8005\u7686\u662f\u5185\u884c\u8005<\/DIV><br \/>\n<DIV>7\uff0e\u8ba4\u4e3a\u90a3\u662f\u4e0d\u8981\u6c42\u884c\u52a8\u4e0e\u7ee9\u6548\u7684\u4fe1\u53f7\uff0c\u90a3\u662f\u81ea\u5df1\u7684\u8bef\u89e3\uff0c\u6ca1\u6709\u7ee9\u6548\u8005\uff0c\u4e5f\u5e94\u8be5\u79bb\u5f00\u81ea\u5df1\u7684\u5c97\u4f4d\uff1b\u4e14\u6bcf\u7bc7\u5907\u5fd8\u5f55(OGSM)\u7684\u540e\u534a\u6bb5\u7686\u6709\u884c\u4e8b\u5386\u7684\u64b0\u5199<\/DIV><br \/>\n<DIV>&nbsp;&nbsp;<\/DIV><br \/>\n<DIV><B>\u516d\uff0e<\/B><B> <\/B><B>\u5185\u5bb9\u5199\u6cd5<\/B><B><\/B><\/DIV><br \/>\n<DIV><B><\/B>&nbsp;<\/DIV><br \/>\n<DIV>1. \u4e00\u5f8b\u7528 word \u6587\u4ef6\u884c\u5f0f\u6765\u5199\uff0c\u4ee5\u5229\u6279\u9605\uff0c\u5185\u5bb9\u6700\u597d\u4e0d\u8d85\u8fc7 2 \u9875\uff0c\u5185\u5bb9\u591a\u8005\u5e94\u8be5\u518d\u589e\u591a\u547d\u9898, \u4e0d\u8981\u82b1\u65f6\u95f4\u53bb\u5212\u8868\u683c\uff0c\u56e0\u4fee\u6539\u8868\u683c\u82b1\u65f6\u95f4\u3002<\/DIV><br \/>\n<DIV>&nbsp;<\/DIV><br \/>\n<DIV>2.\u5199\u5907\u5fd8\u5f55\u524d\uff0c\u5e94\u4e0e\u4e3b\u7ba1\u6c9f\u901a\u6838\u5fc3\u89c2\u70b9, \u4ee5\u514d\u767d\u5fd9 ; 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